Your big day is just around the corner, and of course, you’re excited about it. For a woman, her wedding day is one of the most important days of her life. She dreams her whole life about this day- wow she wants to look, how she wants the occasion to happen and who her partner will be. A wedding dress is an integral part of your wedding, so it should be hand-picked and designed carefully. Remember, you need to stay in your wedding dress for the whole day, so it should be comfortable while showing off your personality.
Lack of Representation
If you’re a plus-size woman and do not know where to pick up your wedding gown, then you’re not alone. The plus-size fashion market is a $20 billion industry yes still, there is a lack of representation when it comes to plus size clothing, especially wedding dresses. In reality, about 68 percent of women in the US now wear a plus size.
Consumers in this category have been ignored for a long time. The advertisements you see on billboards, online shopping sites or in shopping malls all depict the same runway models with a perfect figure.
However, the buying power of the plus-size demographic is increasing faster than any other category in the apparel industry. The sale of plus size clothing (size 14 and above) rose by 17 percent from 2013 to 2016. Still, it is sad to see that not many retailers are embracing plus-size lines. If you’re a plus-size woman, then finding the perfect outfit may still be difficult.
Especially when it comes to your wedding, you shouldn’t have to settle. You may be asking yourself, where can I buy a wedding dress?
How the Wedding Industry is Changing
The good news is the wedding industry is changing. It is evolving, and more options are being designed and manufactured for plus-size brides. Manufacturers and retailers are understanding the buying power of this demographic and beginning to cater to the needs of the plus-size women getting married.
For example, Morilee by Madeline Gardner offers a plus-size bridal collection, called Julietta. In their wedding dress stores, they sell wedding dresses that fit every plus-sized woman and suit every body’s contour. Their wedding dresses are made from some of the most delicate fabrics like satin, tulle, chiffon, organza, Dupioni, Peau De Soie, English lace and Chantilly lace.
Morilee’s fashionable wedding dresses include the classic and romantic Sakura wedding dress, which comes with crystal beaded straps. Then there’s the Sinead, a sultry wedding gown with a satin mermaid silhouette. You can also pick from their different waist styles like Basque, Dropped and Natural. Morilee’s wedding dresses are designed with different back styles like V-back, corset, buttons, illusions, racerback, open back and more. With this many options, you’re likely to find the perfect wedding dress that fits your body type and your style.
Shop for Your Body
It’s important to understand that everyone has a unique body shape. At the right retailer, wedding dresses are sold for every body type. Whether you want to show off your curves or you want to enhance a petite silhouette, you can find some stylish options to choose from.
For example, a lace illusion neckline is meant to give a slimmer look while an empire waistline create a lengthening effect. If you want to cover up your waistline, choose a minimal-work waistline for your wedding dress to divert attention away from the waistline. For a long and lean look, you can go for a high neckline with a slight train and sheath silhouette. If you wish to celebrate your voluptuous shape, go for a scoop neckline. For an hourglass figure, choose a basque waistline.
While plus-size women may still have limited options when it comes to choosing a wedding dress, the market is growing. In time, hopefully all women will be able to shop anywhere for their perfect bridal look.